Whether you want to start a new blog or a vibrant eCommerce website to sell your products, the first thing you have to finalize is a content management system (CMS). Choosing from a sea of paid and open-source options is an overwhelming task. Some platforms give you the flexibility to alter the design, others are very simple to use. Similarly, certain platforms available in the market are free of cost, but offer very little customization options. In such a scenario, there is one option that you can rely on without any misgivings and that is WordPress. Launched in 2003, this open-source CMS has come of age and now offers a plethora of features that are easy to use and more importantly add value to your business.
Let’s delve a bit deeper into WordPress features and benefits to find out how exactly you can leverage this versatile and secure platform to take your online venture to new heights.
Benefits of using WordPress
Open-source Platform
The one thing that makes WordPress the preferred choice of entrepreneurs and business is that it is an open-source CMS platform. It simply means that you can have access to all the functionalities of WordPress without spending a dime. For using its advanced features you have access to a host of themes, plugins or other tools that are either free or very reasonably priced.
The platform is not only highly customizable but is also updated frequently with intuitive features that keep your business on par with the competition. WordPress boasts of a huge and vibrant community of users that you can leverage to get support on its various features and versions. WordPress version 5.0, in particular, offers a lot of intuitive functionalities to suit your individual requirements. Overall, it’s a highly flexible, time-tested and easy to use CMS that is equally beneficial for both fledgling entrepreneurs as well as well-established businesses.
User-friendly
Imagine using a brand new platform to create a website of your own. You will think of coding, reading a big user manual to understand its functionalities and going through the daunting process of updating content. While it is true for most of the CMSs out there in the market, with WordPress even a novice can make an impressive website without going through any of these hassles; thanks to its beginner-friendly interface. The admin dashboard of WordPress is so simple to understand and navigate that even a 5th grader can update the content on it. Whether it is writing content, customizing settings or installing themes and plugins, every functionality is as simple as drag and drop.
In spite of its ease of use, the platform provides ample leeway to seasoned developers to incorporate high-end functionalities.
Ample Availability of Themes and Plugins
With WordPress, you can give wings to your imagination and add as many features as you want. The platform offers a specific tool for almost every feature that you could want for your website. Surprisingly most of these tools and plugins are free or highly affordable. Whether you want to integrate social media or want to create a customized contact form, WordPress plugins are there to help you. The same is the case with themes; whether it is a photography theme, eCommerce themes, personal blogs, or anything else, WordPress gives you the widest range of choices. Total theme, Divi and Avada are some of the most popular themes used by WordPress developers. If you do not want to spend your productive time in leveraging these themes, you can always choose to outsource WordPress website development services.
Robust Security Features
Whether you are designing a blog or an information-rich eCommerce store, the security of critical content is your top priority. WordPress offers a variety of high-end security features to protect your critical data. In fact, its very core is designed with security in mind. WordPress releases security updates at regular intervals to provide robust protection against hacking and cyber-attacks. If you want additional security for your website, you can download one of the top security plugins from the internet.
SEO and Community Support
Affinity to search engines runs in the veins of WordPress design. Both page load speed and responsiveness to mobile devices have become the basic needs of a working website. Fortunately, WordPress as a CMS is well optimized for both these attributes. Besides, there is no dearth of SEO plugins that you can download for your specific needs. In in-build Yoast SEO addresses all your search engine optimization concerns.
Apart from offering a user-friendly interface and intuitive features, WordPress also boasts of a vibrant community of users at all skill levels. You can leverage the support of this community to build your website from scratch. The official WordPress information database and support forums can help you at every step of the development process. Besides, there are a number of WordPress blogs on the internet where you can find customized solutions to your problems.
WordPress as a CMS has been around for more than a decade and it is keeping pace with the changing needs of the market. Besides intuitive features and user-friendly interface, the platform also offers a robust data security apparatus and support of a thriving user community. All these attributes make WordPress the preferred choice of developers around the world. It’s high time you also leveraged the versatility and cost-effectiveness of this CMS. Markup Chimps is your one-stop-shop for all the WordPress development needs, to know more about our services simply drop a line at info@markupchimps.com.